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Female Founders BoostHer Webinar: Myth-Busting The Dark Art of Marketing for Founders
In the early stage of your business, YOU, the founder is your own best marketer. You know your industry and product best. You just need to learn to think like a marketer. So what if you don’t know your Pay Per Click (Digital Advertising) from your Out of Home (Advertising)! Your success is dependent on how your marketing supports your business strategy so let’s make it work for you.

This session is designed to bust the myths that are stopping you from giving marketing a go or putting marketing in the ‘too hard basket’. You will walk away empowered to manage your marketing even if you are not hands-on. Bring your pen and paper so you can start mapping your next marketing plan live. There will be plenty of tips and tricks to get you started and places where you can find affordable hands-on help. There is also time for questions and a bonus for those who attend live.

Louise Flynn knows her SaaS from her elbow. She is a business owner and growth marketing advisor specialising in B2B Software-as-a-Service (SaaS) and marketplace business models. She helps founders of start-ups, small businesses and scale ups to attract, convert, activate and keep new users. The more complex the sale – the better the challenge! After 20 years working in local and global software and technology companies including Neto eCommerce, EventsAIR and Solarwinds, Louise now divides her time between two businesses – Rulu Marketing and BrightCanvas and various consulting and advisory roles.

Kellie has applied her highly regarded skills in business, technology, and innovation to support large infrastructure organisations, small and medium-sized businesses, academia, and other research centres. She is a non-executive director of a financial services organisation and a national research organisation as well as a certified Innovation Facilitator and member of the Australian Institute of Company Directors.

May 12, 2021 12:00 PM in Brisbane

Webinar is over, you cannot register now. If you have any questions, please contact Webinar host: Female Founders.